Thursday, July 31, 2008

Brand Campaign - Napco Abou Rabta and Sanita Aluminium Foil

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Napco Group Launches TV campaign for Napco Abou Rabta and Sanita Aluminium Foil on main Middle East TV channels.


Napco Group Consumer Products Division is currently running a TV campaign for Napco Abou Rabta and Sanita Aluminium Foil on main Middle East TV channels.

The objective of this campaign is to increase product exposure through program sponsorship or regular spots on the most important cooking TV programs of the Pan Arab stations as follows:

Program Sponsorship

Saudi Television
"Moukassarat" program
September during Ramadan

Dubai Television
"Ma3 Oussama Atyab" program
October & November
Featuring product placement in 5 episodes

Rotana Khalijiya
"Ya Hala" program cooking section
September & October
Featuring product usage


Regular Spots with duration of 22 & 6 seconds

MBC1
"Al Najem Chef" program
July & August

Morning Show cooking section
October, November & December

LBC
"Soufra Daymeh" program
July, August, November & December

Saudi Television
"Moukassarat" program
August

Fatafeat Cooking Channel
August, September & November


Watch Napco Abou Rabta TV commercial



Watch Sanita Aluminium Foil TV commercial


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