Thursday, September 17, 2009

Brand Campaign - Sanita Launches Happies Winning Moment

For OUTBOUND home page, go to

Sanita, a consumer disposables manufacturer in Lebanon, launches Happies 'Winning Moments' campaign, which will run from 15 September 2009 - 15 January 2010. Happies is a leading baby nappies brand in Lebanon.

The campaign highlights happy moments parents experience with their babies by offering them the chance to win digital cameras and other gifts. To win with Happies, consumers must collect the coupons inserted in Happies baby diaper packs:

1000 points (Happies Small and Happies Medium coupons)
Win a 10-megapixel digital camera

360 points (Happies Medium coupons)
Win 2 Happies Large Eco Boxes

325 points (Happies Large coupons)
Win Happies Giant Large Plus pack & Happies wet wipes pack of 72 wipes

325 points (Happies Large Plus coupons)
Win Happies Regular XLarge pack & Happies wet wipes pack of 72 wipes

325 points (Happies XLarge coupons)
2 Dreams Kids facial tissue packs & 2 Dreams Fun Roll packs

300 points (Happies Small coupons)
Win 2 Happies Medium Eco Boxes

40 points
Win new Happies facial tissue pack

Shelf talkers, posters and danglers support this promotion at all retail outlets, accompanied by a television commercial and radio campaign on all major stations.

Bookmark and Share

Monday, September 7, 2009

Brand Campaign - Napco Launches Sanita Sufra Matwiya TV Campaign

For OUTBOUND home page, go to

Napco Group, leading consumer disposables manufacturer, launches a TV campaign for the new table covers "Sanita Sufra Matwiya" entitled بالتخزين صغيرة، وبالمدّ كبيرة.

The campaign introduces Sanita Sufra Matwiya table covers, the practical 4-folded sheet that easily fits in the drawer and covers large space on tables and on the floor. These table covers come in a wide range of colors and designs and are suitable for all occasions.

The TV commercial is running throughout the Holy Month of Ramadan starting from 3 September 2009 till the end of Ramadan on the following Middle Eastern TV channels:


Sponsoring the last 12 episodes of Bab El Hara program

Saudi Television 1 & Rotana Khalijiyah
Regular 22 second-spots

Point-of-Sale display at Saudi supermarkets

Watch "Sanita Sufra Matwiya" TV commercial

Napco Consumer manufacturing plants in Dammam, Riyadh, and Jeddah, Saudi Arabia and Sanita in Halat, Lebanon; the plants produce a range of personal care hygiene disposables, household tissue and plastics products, and away-from-home catering and janitorial disposables.

Bookmark and Share

Tuesday, September 1, 2009

COMPACT Completes ISO 9001:2008 Audit

For OUTBOUND home page, go to

Saudi composite film packaging manufacturer is committed to further improving quality standards.

Napco Composite Packaging Technology Ltd. (COMPACT) successfully completed the certification audit for ISO 9001:2008 conducted by Lloyd’s Register.

Arsan Gergean, COMPACT’s Operational Manager, explains,

ISO 9001:2008 certification is the beginning of the journey for excellence. Being part of the food industry supply chain, we are committed to deliver added-value and hazard-free composite packaging products to our customers in the food industry, whether supermarkets or food processors, with high product safety and quality standards.

Arsan Gergean gives speech
at ISO certification audit celebration

COMPACT team gathers for the celebration


COMPACT Certifications

In January 2008, COMPACT began incorporating ISO 22000 standards within its overall management system framework, which includes Hazard Analysis and Critical Control Point (HACCP) and Good Manufacturing Practice (GMP).

Company Background

Established in 1993, Napco Composite Packaging Technology Ltd. (COMPACT) manufactures a wide range of mono-layer, laminated and coated film structures for manufacturers in the food and beverage, medical and industrial sectors. The composite film packaging plant utilizes computerized color-matching and flexo or roto printing.


Napco Composite Packaging Technology Ltd. (COMPACT)
2nd Industrial City, Street #133
Dammam, Saudi Arabia

PO Box 31646
Al Khobar 31 952

Tel: +966-3-812-1244
Fax: +966-3-812-1322

Bookmark and Share