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Bambi, Napco baby
care brand in Saudi Arabia and Gulf region, introduces an integrated online and
offline campaign to raise awareness about
Saudi Respiratory Syncytial Virus.
Bambi,
sponsor of the Saudi Respiratory Syncytial Virus (RSV) awareness campaign,
launches a TV campaign, under ‘Mommy Protect Me’ to prevent RSV among
young and premature infants. The advertising campaign, under the motto “Ma3 Bambi Al
Ma3rifa Himaya” or “With Bambi Knowledge is Prevention”, will take place from 13 December 2012 till 15 January 2013 on prominent Middle Eastern TV channels.
Watch “Ma3 Bambi Al Ma3rifa
Himaya” TVC
Bambi TVC
is aired on the following satellite TV stations:
Sponsorship
AL Mountakim
Saturday till Wednesday at 17:00 KSA
Greys Anatomy
Saturday till Wednesday at 23:00 KSA
Sabah El Saudiyya
Monday & Wednesday at 12:30 - 13:59 KSA
Saudi Main News
Friday and Saturday at 22:45 - 23:45 KSA
Regular Spots
Duration is from
13 December 2012 till 15 January 2013
The Saudi
awareness campaign aims at
helping families learn more about ways to detect, prevent, and treat RSV.
Parents can access Bambi Facebook page to
acquire further information about the preventive measures and tips, as well as
take part in the online contest.
About Bambi
Napco, leading
manufacturer in Saudi Arabia, consumer division plants produce Bambi baby care products, including
high-quality baby diapers and baby wipes. Bambi
soft and dry baby diapers are equipped with non-allergic cotton feel cover
sheet, leak-proof barriers
with multiple elastic thread, micro-embossed waterproof plastic back sheet,
ultra absorbent pad, and fouble refastenable tapes on each side. Bambi products
are packed in PE flexible bags.
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